Thursday, May 19, 2011

Ferrari Unveils New Superamerica 45 Coachbuilt Special

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Ferrari Unveils New Superamerica 45 Coachbuilt Special : Ferrari has once again their ability to coach-building with the release of his latest show off special effects, America's Super 45, making his first public appearance this weekend, Villa d'Este Concours d'Elegance Italy. It was built so that the billionaire New York collector and former owner of the New York Post, Peter Kalikow, 45 To celebrate the anniversary of his purchase of Ferrari in 1961.



Although it was initially thought that America would be designed by Pininfarina Super, the style is the work of Ferrari design with the design and manufacture in-house instead.

The Super 45 is America on the Ferrari 599 and the bodywork is customized and a rooftop rotating carbon fiber. It includes a rear window and operates in a manner similar to that found in more than 575 Superamerica. Ferrari has recently shown a fall limited edition variant above, Aperta 599 supposedly, but it was much easier with a soft cover.

Other custom features are the air intakes at both the front fenders, a chrome grille and polished aluminum prior specific pillars, mirrors and door handles. The only Italian super sports car is finished in an exclusive Blu Antille shadow, the color of the 1961 Ferrari Superamerica Convertible games Kalikow 400 nr. 2331SA. Vehicle wheels in light alloy of the same color tone, while the roof and other elements such as front splitter Carbon fiber, side skirts and rear diffuser in a darker shade of blue.

We have no photos of the interior yet, but Ferrari said that the blue theme is carried through the inside on the dashboard, leather interior and details Cuoio carbon fiber combined Blu Scuro.

Subaru Targets Young Asian American Buyers with New Sweet Tomorrow Campaign

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Subaru Targets Young Asian American Buyers with New Sweet Tomorrow Campaign: Subaru U.S. Division will continue to target group segmentation a step further and start a new advertising campaign for the Legacy 2011, which targeted Chinese-American market. The campaign has been produced in Cantonese, Mandarin and English, and can browse through a variety of media placements, including television, print, online and offline to run home.


The TV spot is called "Sweet Tomorrow " and shows a young Chinese-American family preparing for the birth of her first child. The announcement will air through October 2011.

"Potential for Subaru owners are in the target markets for this year younger than the general market," says Subaru. "The principles represented the population with 30 years of the life stage and style guidelines, including preparation for the birth of a child, hobbies, clothes and decorations, " the company said.